iOS7 – The stylistic line between old and new

  

Today Apple announced the first new devices that will coincide with the release of iOS7, the first major UI overhaul for the device that “started it all”. iOS7 is significant not only because it is the first major UI styling and UX change for iOS, but it is also teamed up with two new blockbuster hardware announcements from Apple. The first, the iPhone 5s, transforms the phone into a passive biometric authentication device. While there’s been much speculation on this capability, I think it has been tremendously under appreciated and undervalued in it’s potential to change the way we use our devices. If it works as it should, we’ll soon be carrying around a very simple way to conveniently and securely authenticate ourselves with purchases, websites, door locks, and more. The second announcement being a new low cost iPhone 5c paving the way for cost sensitive and global market adoption, most importantly the massive China smartphone market opportunity. For hundreds of millions of users, iOS7 with it’s new look and feel will be their only iPhone experience.

In iOS 7 dimensional buttons give way to flattened text “links”, blue and grey gives way to white and pastels, and rounded UI elements with imitation dimension gives way to sharp geometry with layered depth.
I really liked the old iOS, but that is now the old iOS. With iOS7 Apple is drawing visual and stylistic line between the old and new. Apple’s hardware announcements are re-setting the bar higher and pushing the category forward with biometric authentication and 64bit while it’s also opening up the iPhone to hundreds of millions of new users globally with low cost devices. Whether you were fine with the old iOS or thought it was getting dated, it’s fitting that there is a fairly radical visual and stylistic line of demarcation between yesterday and today. While iOS7 will run on a lot of older iHardware, in a sense Apple is drawing a line between the old and new not just for the phone, but for Apple itself.


At Embarcadero we make tools to help developers build native apps for a variety of device platforms from a single code base. And while our tools are designed for multi-device development they are also simply the fastest way to build apps for any device including iOS7. Today our teams are readying our new line of XE5 products which will introduce native Android support to the RADStudio and Delphi tools which already support native iOS, Windows, and Mac from a single code base. Our teams have also been working over the summer on iOS7 OS and UI support, which will be supported in XE5 (when iOS7 is available) along with Android. With XE5’s iOS7 support developers will be able to simply recompile their existing iOS6 mobile apps for iOS7. (And of course, Android as well.)
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